Road Trips Just Got Better: The 2024 Toyota Grand Highlander Hits the Streets This Summer

Prepare to be amazed by the arrival of the 2024 Toyota Grand Highlander at dealerships this summer. This highly anticipated addition to Toyota’s SUV lineup is set to impress with its exceptional features. Available in three grades and equipped with three powertrain options, including the well-rounded 2.4L turbo gas engine, the efficient 2.5L hybrid, and the powerful 362-horsepower Hybrid MAX, the Grand Highlander is designed to meet all your needs on the road. It’s the perfect vehicle for your upcoming road trips and adventures.

Get ready for the 2024 Grand Highlander, a remarkable SUV crafted by Calty Design Studios and exclusively manufactured at the Toyota Motor Manufacturing plant in Princeton, Indiana. With a starting MSRP of $43,070 for gas engine models, $44,670 for the hybrid variant, and $54,040 for the powerful Hybrid MAX powertrain, this exceptional vehicle will make its way to dealerships this summer.

Lisa Materazzo, group vice president of Toyota Marketing, expressed her excitement about the Grand Highlander, describing it as the ultimate tool that can effortlessly handle everything from daily school runs to memorable weekend getaways. Toyota has already sold over 3.3 million Highlanders in the United States, establishing a loyal customer base, and Materazzo is confident that the Grand Highlander will receive similar accolades when it arrives at dealerships this summer.

Toyota is actively pursuing its carbon neutrality goals through a diverse approach, and the introduction of the Grand Highlander Hybrid and Hybrid MAX further reinforces this commitment. These two models align with Toyota’s “Beyond Zero” vision, which aims to achieve carbon neutrality across products, services, and operations while making a positive impact on the planet and society.

To support its carbon reduction efforts, Toyota offers a wide range of electrified vehicles, providing customers with 15 options to choose from. This lineup includes 11 hybrid models, two plug-in hybrid models, the bZ4X battery electric vehicle, and the hydrogen fuel cell electric Mirai, which is currently available in California. Toyota’s extensive range of low and zero-emissions vehicles sets it apart as the automaker offers customers the greatest variety of options to reduce their carbon footprint.

In the first-ever Grand Highlander, Toyota offers a compelling choice between performance and efficiency to suit different preferences. The gas engine variant delivers 265 horsepower and achieves a 0-60 time of 7.5 seconds (FWD), while the hybrid powertrain offers 245 horsepower and a 0-60 time of 7.8 seconds (AWD). The Hybrid MAX powertrain takes performance to the next level, making the Grand Highlander the most powerful Midsize SUV ever produced by Toyota. With 362 horsepower, 400 pound-feet of torque, and a 0-60 time of 6.3 seconds, it offers impressive acceleration. Additionally, the Hybrid MAX powertrain boasts a towing capacity of 5,000 lbs.

In terms of efficiency, the gas powertrain achieves an EPA-estimated 24 combined MPG for the XLE FWD, while the hybrid powertrain achieves an EPA-estimated 36 combined MPG for the XLE FWD. The Hybrid MAX powertrain achieves an EPA-estimated 27 combined MPG.

All powertrain options available for the vehicle can be equipped with all-wheel drive (AWD). The 2.4L turbo gas engine and the efficient 2.5L hybrid offer AWD as an optional feature, while the powerful Hybrid MAX comes standard with AWD.

The gas models feature Dynamic Torque Control AWD, which actively distributes torque between the front and rear axles, as well as between the two rear wheels. This system uses an electromagnetic coupling located ahead of the rear differential to engage or disengage the rear wheels as necessary. As a result, it improves traction and enhances driving stability.

The hybrid models utilize Electronic On-Demand AWD, which provides excellent fuel efficiency, start-off acceleration, handling, and stability. This system achieves stable performance by driving the rear wheels with an electric motor, ensuring traction in slippery conditions. The distribution of driving force between the front and rear wheels is precisely controlled within a range of 100:0 to 20:80, optimizing fuel efficiency and delivering a comfortable driving experience.

For the HYBRID MAX variant, Full-Time Electronic AWD is paired with the powertrain, offering an exhilarating driving experience with exceptional controllability. It transfers power to the front and rear wheels through a front-mounted hybrid motor and a rear-mounted eAxle electric motor. This system ensures stable AWD performance and satisfying acceleration, particularly when combined with a direct shift six-speed automatic transmission. The Full-Time Electronic AWD adjusts the power split between the front and rear wheels, ranging from 70:30 to 20:80, depending on the driving situation. This advanced AWD system enhances the driving force of the rear wheels, delivering a sense of maneuverability akin to rear-wheel-drive while maintaining straight-line stability and providing responsive acceleration.

The Grand Highlander boasts a distinctive and aesthetically pleasing exterior design, complemented by a spacious interior across all three rows. Taking inspiration from the Highlander’s shape, the front of the vehicle features a trapezoidal, hammerhead grille and the option for 20″ wheels.

The elegance of the design extends to the rear, with a sleek rear bumper that adds a touch of sophistication. The Hybrid MAX variant takes it up a notch with dual exhaust tips that are exposed as a standard feature.

Not only is the exterior visually appealing, but it also serves a functional purpose. The wide rear doors provide easy access to the third-row seats, enhancing convenience. The side surface of the vehicle flows seamlessly from the doors through the fenders to the front and rear tires, creating a dynamic and sleek appearance. The Hybrid MAX models offer unique bumpers and two-tone wheels with black accents, adding a premium touch. The design prioritizes exterior visibility by incorporating a low hood line and large side glass windows, ensuring confidence when driving in urban environments.

The thoughtful and spacious design ethos carries over to the interior of the Grand Highlander. The soft-padded instrument panel hovers above wood-effect ornamentation that seamlessly extends into the door trim. A functional tray-shape is integrated between the instrument panel and door trim. 

The form of the instrument panel extends into the door trim, emphasizing the width of the cockpit. The center console features independent armrests for the driver and passenger, allowing comfortable use regardless of whether the console lid is open or closed. The interior exudes modern and refined elegance, with high-quality stitchwork adding to the overall aesthetic.

Drivers will appreciate the available leather-trimmed seats with 10-way power adjustments for the driver and 8-way adjustments for the passenger (Limited and Platinum models). The Hybrid MAX variant offers an exclusive experience with Ultrasuede® and leather-trimmed seats, complemented by bronze-colored accents throughout the cabin.

Whether you’re behind the wheel or seated in the third row, the Grand Highlander is well-prepared for any journey that lies ahead. Built on the modified TNGA-K platform, it offers a wider track and longer wheelbase compared to the current Highlander, resulting in confident handling and surprisingly spacious interiors. The Grand Highlander is versatile enough to accommodate everything from quick grocery runs to extended weekend road trips. Its third row provides ample space for adults, and the cabin is thoughtfully designed with convenient storage areas throughout. With the third row in place, there is enough room for seven carry-on suitcases, and folding down the second and third-row seats expands the total cargo capacity to 97.5 cubic feet.

The controls are centered around the standard 12.3-inch multimedia display, offering a user-friendly interface. The center stack includes a wireless charger, two USB ports, and three cup holders, with one capable of accommodating a large water bottle or oversized cup. On the passenger side, there’s a pocket designed to keep small bags organized, while a sliding console cover lid adds versatility without compromising the use of armrests. The right side of the dashboard features an additional USB port and a tray that neatly holds charging cords during device charging, providing convenience for the passenger.

In the second row, passengers have easy access to an air conditioning control panel, as well as separate left and right USB ports. Cup holders are provided for the second row in the XLE model, while the Limited and Platinum grades feature a removable tray with cup holders and a dedicated smartphone storage slot. Additional storage areas for water bottles are available in the door panels.

For third-row passengers, there are two individual USB ports on both the left and right sides, along with designated spaces for smartphones and tablets. Two cup and bottle holders cater to diverse usage scenarios, and enhanced accessibility is provided through a support grip and a hand support space for ease of ingress and egress.

The Grand Highlander comes equipped with Toyota’s latest cutting-edge technology, including the advanced Traffic Jam Assist system (available in the Platinum grade). Traffic Jam Assist utilizes radar and camera technology to alleviate the stress of stop-and-go traffic on restricted roads by autonomously controlling the steering, acceleration, and braking between speeds of 0-25 mph, subject to certain conditions.

Please note that the functionality of Traffic Jam Assist requires an active Drive Connect trial or subscription and is reliant on the availability of a 4G network and other factors.

As a standard feature, the Grand Highlander boasts a 12.3-inch touchscreen that showcases Toyota’s latest Audio Multimedia system, which has been developed and engineered by Toyota’s software teams based in Texas. The system allows users to interact with it effortlessly through intuitive touch controls and voice commands. By subscribing to the one-year Drive Connect trial, drivers and passengers gain access to Intelligent Assistant, Cloud Navigation, and Destination Assist. Intelligent Assistant enables voice-activated commands by simply saying “Hey Toyota,” allowing users to search for directions, adjust audio settings, control cabin temperature, and more. Cloud Navigation utilizes up-to-date map data, traffic information, and routing details, including a POI (Point of Interest) search powered by Google. Additionally, Destination Assist provides 24/7 access to live agents for assistance.

Toyota Audio Multimedia incorporates Bluetooth® phone connectivity, enabling seamless wireless compatibility with Apple CarPlay® and Android Auto™ as standard features. Furthermore, the Grand Highlander offers Wi-Fi Connect, which includes a one-month trial subscription and provides 4G connectivity for up to five devices, effectively turning the vehicle into an AT&T Hotspot. Alongside its extensive audio playback capabilities with HD Radio®, USB data, and a three-month trial subscription to SiriusXM® Platinum Plan, Wi-Fi Connect enables Integrated Streaming, allowing customers to link their Apple Music® and Amazon Music subscriptions to the vehicle for onboard control.

Similar to other vehicles equipped with Toyota Audio Multimedia, Grand Highlander drivers have the convenience of downloading Over-the-Air (OTA) updates to enhance their multimedia experience.

For audiophiles, the Grand Highlander offers an optional JBL® Premium Audio system featuring 11 speakers, delivering a mobile concert experience across various music genres. Standard on the Limited and Platinum grades, this system incorporates Clari-Fi® technology to revitalize compressed digital music formats and enhance the overall audio quality.

The Grand Highlander provides several additional Connected Services options, including Safety Connect, which offers features such as the Emergency Assistance Button (SOS), 24/7 Enhanced Roadside Assistance, Automatic Collision Notification, Stolen Vehicle Locator, and Collision Assistance, with a trial period of up to 10 years (subject to 4G network availability). Service Connect allows drivers to receive Vehicle Health Reports, Maintenance Alerts, and reminders for up to 10 years (subject to 4G network availability).

With the Toyota app, users can stay connected to their Grand Highlander through the Remote Connect service, which comes with a one-year trial. This feature enables users to activate headlights, lock/unlock doors, remotely start the vehicle, check vehicle status, receive reminder notifications, and set Guest Driver Alerts. Digital key functionality is available on all grades, along with a Remote Connect trial or subscription, making it convenient to lock/unlock doors, remotely start the vehicle, and more, all from a smartphone.

The Grand Highlander offers a wide range of convenient features. Blind Spot Monitor (BSM) with Rear Cross Traffic Alert (RCTA) is a standard feature across all grades. Front and Rear Parking Assist with Automatic Braking is available in the Limited and Platinum grades. The Panoramic View Monitor is an option that assists drivers in viewing their surroundings at low speeds, utilizing the front, side, and rear cameras to display a comprehensive overhead image of the vehicle on the screen.

Other available conveniences include a heated steering wheel and power-folding mirrors (Limited and Platinum grades), heated and ventilated front and second-row seats (Platinum grade), 1,500-watt power outlets (Hybrid and Hybrid Max powertrains on Limited and Platinum grades), and hands-free power liftgate (Limited and Platinum grades).